Mobile Gaming Market is Estimated to Witness High Growth Owing to Opportunity for Increased Engagement
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Mobile Gaming Market |
Mobile gaming refers to playing
video games on mobile devices such as smartphones and tablets. Popular genres
of mobile games include action, adventure, role-playing, simulation and
strategy games. Mobile games can be downloaded from app stores such as Google
Play Store, Apple App Store and others. The increasing internet penetration and
affordable internet packages have boosted the growth of mobile gaming.
According to estimates, around 3.5 billion people had access to the internet
globally as of 2023. The global mobile gaming market is estimated to be valued
at US$ 91.08 Bn in 2023 and is expected to exhibit a CAGR of 4.6% over the
forecast period 2023 to 2030, as highlighted in a new report published by
Coherent Market Insights.
Market Dynamics:
Growing internet penetration
globally has been a major driver for the mobile gaming market. Affordable
internet packages and low-cost smartphones have made mobile gaming accessible
to a large audience. According to reports, mobile internet users are expected
to reach 6.3 billion globally by 2023, growing at a CAGR of 4.4% from
2022-2025. The Covid-19 pandemic further boosted the demand for mobile gaming
as people stayed indoors. Mobile gaming allows entertainment on-the-go and
kills time for commuters as well as professionals with busy schedules.
Moreover, advanced graphics capabilities of new generation smartphones have
enabled console-like gaming experiences on mobile. Advancements in areas such
as augmented reality (AR) and virtual reality (VR) are likely to bring more
immersive gaming experiences in the future and further fuel market growth.
SWOT Analysis
Strength: The mobile gaming
market provides a convenient platform for gamers to enjoy games on mobile
devices like smartphones and tablets. Mobile gaming offers portability and
accessibility as gamers are not restricted to gaming consoles or PCs. Many
popular classic games from different genres like puzzle, strategy and action
have been adapted on mobile platforms.
Weakness: Mobile games often have
in-app purchases or require an internet connection which can negatively impact
the gaming experience at times. Technical issues and compatibility with
different mobile devices also pose challenges for developers. Games on mobile
devices usually have simplified gameplay mechanics compared to PC or console versions
due to limitations of mobile screens and control schemes.
Opportunity: Emerging
technologies like 5G, augmented reality and virtual reality provide new
opportunities to enhance the mobile gaming experience. Subscription based game
streaming services are gaining popularity and allow players to access a library
of games through the cloud. The growing popularity of esports can motivate
developers to introduce competitive mobile games with tournament features.
Threats: As mobile gaming becomes
more mainstream, large competitors from the PC and console domains may try to
replicate their franchises on smartphones threatening existing mobile
developers and publishers. Strict regulations regarding in-app purchases and
loot boxes in some regions pose business model roadblocks. New forms of
entertainment on mobile like short videos could emerge as alternatives drawing
user attention away from games.
Key Takeaways
The Global
Mobile Gaming Market Size is expected to witness high growth over the
forecast period supported by the increasing popularity of smartphone and tablet
devices. Mobile gamers spent an estimated 91.08 billion dollars on games in
2024 with projections for the market to reach 115.5 billion by 2030 at a CAGR
of 4.6%.
Regional analysis: Asia Pacific dominates the global mobile gaming
market presently accounting for over 45% of revenues led by countries like
China, Japan and India. The region is expected to retain its leading position
through 2030 with highest mobile internet and smartphone penetration driving
gaming adoption. Western Europe and North America are other major regional
markets though the Asia Pacific region is growing at a faster pace.
Key players: Key players operating in the Mobile Gaming market are
Activision Blizzard, Inc., Electronic Arts, Inc., Gameloft SE, Niantic Inc.,
Glu Mobile, Inc., GungHo Online Entertainment, Inc., Kabam, Rovio Entertainment
Corporation, Supercell Oy, The Walt Disney Company, and Zynga, Inc. These
companies invest heavily in developing popular mobile franchises across
different genres and expanding to new platforms like AR/VR to engage existing
player bases and attract new gamers globally. Strategic partnerships and
collaborations with mobile device makers have also helped established players
gain user reach.
Get More Insights Here
https://www.newsstatix.com/mobile-gaming-market-size-share-growth-outlook-2023/
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